You Had Me at “Hello”: 10 Professional Email Greetings to Impress from the Start

Raise your hand if you’ve ever stared at a blank email, agonizing over how to begin. (I see you. I am you.) Should you go formal and risk sounding like a robot? Go casual and risk sounding like you’re texting your cousin for bail money?

Let’s be honest: Your email greeting is the digital equivalent of walking into a room—pants optional, but still, first impressions count.

If you’re stuck in the “Dear Sir or Madam” time warp, it’s time for an upgrade. Here’s how to start your emails with confidence, personality, and just enough polish to sound like you know what you’re doing.

1. Hello [Name],

It’s simple. It’s modern. If you want to be the person everyone actually reads, start here.

2. Hi [Name],

Like “Hello,” but with more yoga pants energy. Still business-appropriate, less stiff.

3. Good morning [Name],

Pretend you’re the sort of person who drinks green juice and remembers everyone’s birthday.

4. Good afternoon [Name],

For when you’re sending that “just circling back” masterpiece at 1:03 pm.

5. Greetings [Name],

Polite, warm, and safe for anyone. The Switzerland of greetings.

6. Dear [Name],

Classic. Reserved for new contacts, clients you secretly hope will never ask for a Zoom call, or anyone born before Google.

7. Hi Team,

When you want to sound friendly, but not too friendly. You are not the company DJ.

8. Hello all,

Group email? Inclusive, friendly, makes you sound like you have your life together (even if you don’t).

9. To whom it may concern,

Are you writing to a lost department in 1997? Use only if you’re desperate—or applying for something with “bureau” in the name.

10. [Name],

Power move. For those comfortable enough to wear statement socks to the boardroom. Save it for ongoing threads.

How to Actually Impress People (Beyond the Greeting)

  • Get the name right. If you spell “Brian” as “Brain,” you’re done.
  • Match the vibe. Stuffy bank manager? “Dear.” Creative agency? “Hey.”
  • Never, ever open with “Hey guys.” Unless you’re actually emailing guys. And even then, be better.

Steal This Template:

Hello [Name],

Hope your [day of week] is going well. [Quick reason for reaching out.]

[Body of email]

Best,

[Your name, who now gets replies]

Ready for your inbox to become a magnet for actual, enthusiastic replies?

Take the Accent Confidence Quiz or book a free English accent consultation. Or just send this article to that one guy who always starts with “Hi Dear Sir.”